Case Study · Flooring Installation

PS Flooring — from local service to a sales and lead-generation platform

A flooring sales and installation company in Florida, USA, that needed to bring material sales and customer acquisition for its installation services together in one place.

Flooring Installation · Florida, USA View Live Site
PS Flooring — from local service to a sales and lead-generation platform
E-commerceUser AccountsOnline PaymentsEstimate CalculatorBilingualOrder Panel

The Challenge

PS Flooring had been operating in a traditional way: phone inquiries, manual quotes, and no clear way to sell materials or showcase their catalog online. They needed to expand into new services (like epoxy) and serve both English- and Spanish-speaking customers, without duplicating effort across two separate sites.

The Solution

I built a bilingual platform (English/Spanish) with a product and service catalog, a shopping cart calculated by square footage, a user account system, checkout with online payments, and an estimate calculator so customers could get a quote before reaching out. I also added a panel with order history and a dedicated section for the new epoxy service.

  • Catalog with shopping cart calculated by square footage
  • User account system with order history
  • Checkout with integrated online payments
  • Free estimate calculator for customers
  • Gallery of completed projects
  • Dedicated page for the epoxy service
  • Fully bilingual site (English/Spanish)

The Result

The company now has a platform ready to attract new customers, sell materials online, and evolve its business model from services toward a hybrid offering of installation and product sales, with an order flow working end to end.

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